So I was doing a keyword search on Google for a popular anti spyware application and was returned with this bizarre sponsored ads.
The best part of this is (apart from laughing out loud) :
1. It’a a dead link (destination url is dead!)
2. It’s was on the first sponsored link on the right hand side of the SERP for a highly popular and competitive anti-spyware keyword!
3. How that got through the adwords editorial guideline is an answer i’m still seeking.
Looks like someone is testing free adwords credits/coupons or he/she has some real cash to burn. And it’s obviously targeting the wrong geographic too!