It’s finally time to unveil the Beijing Olympics! It can be seen from anywhere, websites, radio stations, tv and newspaper.
The question is, if you are a marketer, how can you benefit from this olympic spirit?
Well, here are just some ideas where I’m personally running campaigns on:
1. Promote fitness programs and healthy lifestyle programs.
2. Guess what’s seling in EVERY olympics? Souvenoirs, photo shots of victory moments, books, mascots and tickets.
3. Do you want to have a big TV to watch olympics? (That’s an answer disguised as a question)
Perhaps it’s the chinese who knows best about money. Just look at the 2008 olympics opening ceremony time and date 8th August 2008 8.08pm. 8, which sounds like “fa” in chinese means prosperous and rich.