So I was setting up a new wordpress blog and configuring the All In One SEO wordpress plugin when I came across this canonical url thingy which I haven’t been paying too much attention about. So what is that exactly? The short summary is that it’s a html tag you can enter in the
And So Adwords Trademark Bidding War Starts Again
Adowrds has just updated their policy so you can now bid and show trademarked keywords in your ad copy again provided that your landing pages meets their policy guidelines.
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Google Adwords Auction System & Quality Score Video
A must see video for all google adwords ppc marketer on how quality score, ad rank, ad position and cost per click (cpc) are determined. This is by far the clearest and best video explanation I’ve seen about how all things in the adwords auctioning system comes together, presented by Google’s Chief Economist.
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Adcenter Desktop Beta Could Not Connect Problem
The adcenter desktop client beta doesn’t work on my new x64 windows vista system, and says that the connection/login credentials are incorrect although they work fine on the web interface. Further research shows that it’s a known issue as reported in the adcenter community forums here and changes are planned for the next release.
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What’s The Difference: Prosper202 VS Google Conversion Tracking
I was asking this same question myself when I first started out using Prosper202 to track my PPC campaigns. Fortunately, this question has already been answered on the Prosper202 forum.
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Updated Google Adwords User Interface Resources
I’ve been testing the new and improved adwords user interface and have to say that it’s pretty sleek and easier to manage and navigate compared to the older version. The “show query report” from the keywords level is probably one of the best time saving improvements made to Adwords’ user interface. And you can now even use keyboard shortcuts too!
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Amazon Associates Program Bans Paid Search Traffic
Amazon will stop paying its associates who send traffic to their product pages through search campaigns. This will start effectively 1st May 2009 and currently applies only to Amazon US and Amazon Canada. You can read more about it here.
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Alexa Introduces New Site Traffic Details
I went to check my site traffic details on Alexa and saw that the interface has just been revamped. For people who has used Alexa for a while, you will surely noticed that there are now new details for “Bounce Rate” and “Time on Site” which I believe wasn’t there in the past.
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Yahoo Web Analytics
New to the scence of web analytics is Yahoo Web Analytics. Borned from an acquisition of IndexTools, Yahoo! Web Analytics is an enterprise site analytics tool that provides real-time insight into visitor behavior on your website. With powerful and flexible tools and dashboards, Yahoo! Web Analytics helps online marketers and website designers enhance the visitor experience, increase sales and reduce marketing costs.
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Where & How To Contact Adwords Support Email
I find it really hard to find a “contact adwords” link whenever i’ve got questions specific to my adwords account. For those who have the same misery, here’s the magic link.